BROOKLYN, N.Y. – The National Women’s Hockey League today announced a broadcast partnership with Cheddar, the popular live and on demand network available on Sling TV, Amazon, Twitter, and Facebook Live. Beginning Nov. 20, Cheddar will air NWHL weekend games on Sling TV for the remainder of the 2016-2017 regular season.
“This is a big step in the evolution of the National Women’s Hockey League and great news for our fans,” said NWHL Commissioner Dani Rylan. “This deal with our partners at Cheddar places our games on a popular network with broad reach and scale and meets the goals of our digital growth strategy for the League.”
The premiere NWHL broadcast on Cheddar will feature the Buffalo Beauts hosting the defending Isobel Cup champion Boston Pride at 3:30 pm on Sunday, Nov. 20. The 4:00 pm matchup on Sunday between the New York Riveters and Connecticut Whale will air on Cheddar at a later time.
In addition to coverage on Cheddar, NWHL games will continue to be streamed live on nwhl.zone/video.
“We are thrilled to broadcast the NWHL games,” said Cheddar CEO Jon Steinberg. “There is a long history of business news channels broadcasting sports on the weekend, and we are excited to take this to a new level with one of the most exciting and fast paced professional sports. Women’s hockey is the future, Cheddar is the future, and Sling is the future. It all makes perfect sense.”
Sign up for a 7-day free trial of Sling TV at www.sling.com/cheddar.
The National Women’s Hockey League (NWHL)
The NWHL is the first professional women’s hockey league in North America to pay its players. The inaugural season began October 11, 2015 with the Founding Four: Boston Pride, Buffalo Beauts, Connecticut Whale and New York Riveters. The Boston Pride became the first team in NWHL history to raise the Isobel Cup on March 12, 2016.
Cheddar
Cheddar is a live and on demand video news network focused on covering the most innovative products, technologies, and services transforming our lives. The network covers this news through the lens of the companies and executives driving these changes. Cheddar broadcasts from Post 10 on the floor of the New York Stock Exchange and the Sprint Flatiron Building Store. The company was founded by Jon Steinberg, President and Chief Operating Officer of BuzzFeed from 2010 to 2014. Its investors include Lightspeed Venture Partners, Comcast Ventures, Ribbit Capital, and Homebrew.
